PR: How We Understand It.
"... if the circus is coming to town and you paint a sign saying 'Circus Coming to the Fairground Saturday', that's advertising. If you put the sign on the back of an elephant and walk it into town, that's promotion. If the elephant walks through the mayor's flower bed, that's publicity. And if you get the mayor to laugh about it, that's public relations.” – Jennifer M Seher
Defining Scope: Brand Trust and Relationships.
Welcome to MarketingMix – a brand strategy and communications consultancy engaged in building brand trust that creates stakeholders' loyalty and long-term relationships through the development and execution of strategic public relations initiatives.
To be the most respected brand communications company known for high standard and good quality service, management, and operations, that is ever growing, highly flexible, and open to the needs of its business partners and stakeholders
To contribute to our client’s success by providing excellent brand strategy, marketing communications counsel and marketing services that fulfil their objectives and requirements in the most cost-efficient way. For us, there are no boundaries – personal, physical or geographical – that can’t be surmounted with clear vision and creative ideas.
MarketingMix was formed with the goal of achieving client satisfaction by applying a basic, but proven business principle – following through, taking great pride in delivering what we say we will deliver. With each project, we use our expertise to develop a creative and effective proposal, stay within the pre-determined budget, pay heed to deadlines and deliver identifiable and measurable results. In other words, the promises made at the beginning of a project will be quite visible in the end result.
Our core value is premised on the IDEAS engineering principle. We live and thrive on ideas that deliver result.
• Integrity: Consistently practicing what we preach
• Determination: Resolving to succeed in all that we do
• Excellence: A penchant to strive for perfection
• Ability: Possessing the skills and capacity to deliver
• Solutions: Providing solutions that work, and seeking out the positive in every situation
The Client: How We See You
At MarketingMix, we believe that you are unique. You need more than off-the-shelf, one-size-fits-all communication plans. That is why we handcraft every programme, tailoring each component to your specific needs, goals and strengths. Though labour-intensive, our approach yields superior results and a greater return on investment.
Our Clients (Present and Past)
• MTN Nigeria Communications (PR and Customer Communications).
• Unilever Nigeria Plc
• Crown Realties Plc
• Ekiti State Government
• First Call Group
• Procter & Gamble
• Nigeria Police
• National Emergency Management Authority (NEMA)
• Nestle Plc
• Van Vliet Trucks Limited
• Profiliant Resources Limited